
Social x Digital
Projects and accounts.
Sample projects and resources created
Photo-a-day challenge. This was a write up by someone who participated. The project invited participants to pause and notice, using the word of the day as a guide. It was the most successful social campaign for the agency, and though I implemented it in 2013, it still continues today.
Game changer summit. The summit focused on ICT4D, or Information and Communication Technology for Development. The summit and ICT4D movement was described as:
A movement that looks to use new technologies like cell phone, solar batteries, e-readers, and other devices to help solve social, health, agricultural, and economic development issues. Technology isn't seen as the sole solution; more traditional forms of development work are needed along side. Nevertheless, technology is seen as an invaluable asset in finding creative solutions to problems.
This is the guide I created for the summit, so volunteers and staff had resources for social posts and tips for the gathering, including some pre-generated tweets from speakers.
Web presence
I redesigned the web presence of several justice leading organizations.
Ad campaigns x Marketing
Rethink Church National TV ads
My role: agency lead on creative. I was the inaugural minister of online engagement for the advertising arm of The United Methodist Church. I was lead on creative for social and digital and liaised with the creative agency we partnered with for mixed media ads, TV, radio, and social.
Church can happen anywhere (1)
Church can happen anywhere (2)
Social accounts I’ve created, managed, or provided direction for.
IG
https://www.instagram.com/vudivinity
https://www.instagram.com/rethinkchurch
https://www.instagram.com/opentablenashville
FB
https://www.facebook.com/vandydiv
https://www.facebook.com/opentablenashville
https://www.facebook.com/umcrethinkchurch
https://twitter.com/vudivinity